As a business where do you start? You want to do this but it is quite a minefield. It doesn’t need to be scary… just jump right in.
You have information you want to share? Start with small but regular posts – don’t be dishearted if no one reads them initially – they will.
Break it down into the types of content you want to deliver. It is as simple as getting a whiteboard or piece of paper and drafting it out.
Put all the different channels down – Facebook, Twitter, Linkedin, YouTube etc.. then underneath those write what types of communication you want to deliver. Now below the headings write the information you want to share.
Then it is as simple as just taking the plunge. Go do it!
Navigating the mindfield 